On this episode of “Don’t Go Broke Trying,” we’re joined by THE Tosin Olaniyi, an influencer and influencer marketing manager who has seen the industry from both sides. She has worked with brands like Cerave and Coca-cola, and seen campaigns with million dollar budgets. If you’re thinking about becoming an influencer or want to learn more about the industry, this episode is a must-listen. Tosin shares her insights and expertise on how to not go broke trying to become an influencer, from building your personal brand to creating content that resonates with your audience to working with brands and negotiating fair compensation. She’ll discuss the biggest mistakes that new influencers make, the largest deals she has seen, when the right time is to get a manager, how to stand out in a crowded market, and how to avoid burnout and stay authentic to your values. Whether you’re a budding influencer or just curious about the industry, this episode offers practical tips and strategies for building a successful and sustainable career as an influencer.
Watch the video version of the episode on YouTube: https://youtu.be/7TeoKGGYRZg
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Disclaimer: The views and opinions shared on the podcast are for informational an educational purposes only. This is not financial advice. Always do your own research and due diligence, and consult a professional for personalized advice.